There are numerous online opportunities available for advertisers. Our Web sites have significant amounts of traffic and reach a very targeted demographic, along with our e-newsletters and Virtual Learning Center.

• 2012 Online Rates & Information

FPA members get connected and stay connected to the profession by using the FPA web-site to gather information on items such as FPA membership, local chapters, live conferences, government and regulatory issues, practice management, and career development opportunities. 

The dynamic information that FPA provides keeps members coming back to stay fully engaged with the constant changes in the profession. Discover what many corporate clients already know, that this audience is a great way to multiply your product and services through their vast network of clients. 

Consumers are relying on our planners to guide them through the maze of financial offerings. Make sure your offerings are represented!  Our online demographic is highly targeted.  Visitors are serious practitioners who use our tools and resources to advance their practice. 

FPA's professional website is visited by tens of thousands of financial planners each month representing both FPA members and other financial advisers seeking the most up to date information.  Once purchased, banner ads run consistently and frequently.

Available Inventory:  FPAnet.org/Professionals

Side banner (300x250)	$2,000/mo
Bottom banner (468x60)	$1,500/mo

FPAnet.org/Journal is the online home for the award winning Journal of Financial Planning.

Article Pages: 80,000 qualified impressions/month
Practice Mngmt Center: 15,000 qualified impressions/month
Meetings: 13,000 qualified impressions/month
Chapters: 8,000 qualified impressions/month

Available Inventory:  FPAnet.org/Journal

Electronic Newsletters: Includes FPA SmartBrief and Between the Issues

Some of the most targeted advertising opportunities offered by FPA are through our electronic newsletters. These newsletters are sent directly to the inbox of tens of thousands of financial planning professionals.

Virtual Learning Center

Take advantage of advertising opportunities through the Virtual Learning Center.

FPA Web sites

 General Key Facts & Figures

• FPA's Web sites receive more than 66,000 unique visitors a month, more than 87,000 visits and more than 422,000 pageviews.
• Thousands of sites link to FPA's Web sites as a key resource for financial planning including Wikipedia, Yahoo! Finance/Business, USA Today, CNN/Money and Business Week.
• FPA's Web site is frequently profiled in articles from Money, USA Today, and other leading financial Web sites.
• Our online demographic is highly targeted. Visitors are serious practitioners who use our tools and resources to advance their practice.
• Of our Journal readers with AUM of more than $200 million, 82.6 percent access the site and 80 pecent state the information on the Journal site is useful (Source: Stratton Readership Survey 2007).

Web Banners

Benefits

• We keep your banner in full rotation in the position you bought for the entire month. This consistency provides strong frequency to your audience.
• When you buy a banner page you actually receive a grouping of pages, with the exception of the FPA Home Page.

Specs & Sizes

Pixel Size
468 × 60 pixels (w×h) or 200 × 200 (w×h)

Maximum File Size
70 KB

Maximum Animation
3 frames

File Formats
GIF, JPEG/JPG preferred; TIF and EPS permitted

Flash Requirements

• 70 KB max file size
• A defined clickable area (target must open in a new browser
  window)
• Maximum run time of 60 seconds
• No sound or expanding on mouseover